Cole Bennett Net Worth: Salary, Career Earning & Assets

Cole Bennett, an American business executive, videographer, and music video director, has become a prominent figure in the music industry. Born on May 14, 1996, in Plano, Illinois, Bennett’s unique vision and entrepreneurial spirit have led him to found Lyrical Lemonade, a multimedia brand that has significantly impacted the hip-hop scene. His journey from a high school blogger to a renowned music video director is a testament to his dedication and talent.

Cole Bennett’s primary source of income stems from his successful career as a music video director and his multimedia brand, Lyrical Lemonade. His innovative approach to music video production and his keen business acumen have not only earned him fame but also substantial financial rewards. His journey from a high school blogger to a celebrated music video director is not just a story of success but a testament to the power of creativity and persistence. With a keen eye for the unusual and a relentless drive to innovate, Cole Bennett has become a symbol of the modern music era, blending art with an entrepreneurial spirit to create a legacy that resonates with the youth and the music industry alike.

Cole Bennett Net Worth 

As of 2023, Cole Bennett’s net worth is estimated at $39 million. His financial growth can be attributed to his annual income exceeding $10 million, derived from his music videos and business ventures. This impressive figure is not just a number but a narrative of Bennett’s relentless pursuit of his passion, transforming his innovative ideas into lucrative ventures. His financial success is rooted in his groundbreaking work with Lyrical Lemonade, a brand that has become synonymous with cutting-edge music video production.

Net Worth Over the Years

Year Net Worth 
2020 $2 Million
2021 $4 Million
2022 $7 Million
2023 $39 Million

Bennett’s journey from a high school blogger to a millionaire, self-made in the competitive world of music and entertainment, is a vivid illustration of how talent, when combined with entrepreneurial spirit, can lead to extraordinary financial achievements. His story is not just about accumulating wealth but about redefining the intersection of art and commerce in the digital age.

Cole Bennett Early Career

Cole Bennett’s career began with the founding of Lyrical Lemonade as an internet blog while he was still a high school student. His passion for videography and hip-hop music led him to drop out of college to focus on his career. Bennett’s big break came with directing music videos for artists like Juice Wrld and Eminem, which garnered millions of views and acclaim.

Detail Information
Nickname Cole Bennett
Date of Birth May 14, 1996
Profession Music Video Director
Net Worth $39 Million
Brand Endorsements Lyrical Lemonade

His collaborations with top artists like Juice Wrld and Eminem have not only showcased his creative genius but also cemented his status as a significant influencer in the hip-hop world. Beyond directing, Bennett’s entrepreneurial skills have expanded Lyrical Lemonade into diverse areas, including event organization and merchandise, illustrating his remarkable blend of artistic talent and business acumen. His journey from a blogger to a millionaire director is a testament to the power of passion and innovation in the digital age.

Cole Bennett Car Collections

Bennett’s success is also reflected in his impressive car collection, which includes luxury vehicles like a Jaguar F-TYPE and a Range Rover Velar. His love for cars is evident in his choice of high-end models, symbolizing his achievements and status.

Cole Bennett Achievement and Awards

His most notable accomplishments stem from his innovative work in directing music videos for some of the biggest names in the hip-hop world. Bennett’s directorial prowess was vividly displayed in videos like Juice Wrld’s “Lucid Dreams” and Eminem’s “Godzilla,” which not only garnered millions of views but also significantly influenced the visual style of contemporary music videos.

His company, Lyrical Lemonade, has become a cultural phenomenon, transcending the boundaries of a typical production company. It has evolved into a brand that represents a new wave in music video production, event organization, and even fashion. Bennett’s ability to identify and showcase emerging talent has also been a key aspect of his success, helping to launch the careers of numerous artists.


  1. What is Cole Bennett’s net worth?
    • As of 2023, Cole Bennett’s net worth is estimated at $39 million.
  2. What is Cole Bennett known for?
    • Cole Bennett is known for founding Lyrical Lemonade and directing popular music videos.
  3. How did Cole Bennett start his career?
    • Bennett started his career by founding Lyrical Lemonade as a blog in high school.
  4. What are some of Cole Bennett’s notable works?
    • Notable works include directing music videos for Juice Wrld’s “Lucid Dreams” and Eminem’s “Godzilla”.

Leave a Comment